Monaco Yacht Show announces changes
Organisers have announced changes to the three new themed areas introduced last year as part of a three-year ‘seducation’ revamp of the superyacht spectacle.
The 2022 Monaco Show will be held from September 28-October 1
The Yacht Design & Innovation Hub will triple in size and include a 100sqm upstairs conference area for the 2022 edition of the Monaco Yacht Show from September 28-October 1 (Wednesday-Saturday).
The design hub was among three new exhibition areas launched in 2021 as the organisers began a three-year revamp to better immerse visitors in the world of superyachting.
This year, the Sailing Yacht Area will be relocated to Quai l’Hirondelle on the inner side of Port Hercule, while the Dockside Area will also be upgraded. The Dockside Area features superyachts, tenders and a wide range of services related to the world of yachting, so visitors can meet brokers, shipyards and designers.
Other themed areas include Parvis Piscine for yacht interior design and decoration companies; Upper Deck Lounge for luxury products and services; Quai Antoine 1er for yacht tenders, water toys, luxury cars and motorbikes; Darse Sud tent for equipment manufacturers and yachting services; and Quai Albert 1er tent for yacht-related equipment, maintenance and service companies.
The themed exhibition areas have been redistributed for 2022, ‘making it easier for the new wave of yachting customers to meet experts in their respective fields and discover the range of products and services required to successfully complete their yachting project’.
Gaëlle Tallarida, General Manager of the Monaco Yacht Show, said: “The Monaco Yacht Show made its grand return to the international event scene in 2021, sporting a three-year development programme with a clearly stated goal: to promote superyachting among a new generation of clients.”
The three-year plan of action is designed to attract a new generation of yachting clients through education and seduction, described as ‘seducation’ by organisers. The new Sapphire Experience offers concierge services, such as organising yacht visits hand-in-hand with exhibitors, as well as a range of other VIP activities and services throughout the show.
The first day of the show will be invitation-only, with private clients holding ‘Discover’ passes and their parties (‘Advise’ passes) granted privileged access to the Dockside Area while the other areas will be open to all passes. From Thursday to Saturday, the Dockside Area will be open to all visitors. The show typically attracts 100-plus superyachts with an average length of 50m.
The four-day show will again be preceded by the Monaco Yacht Summit, which will be held at the Monaco Yacht Club on Tuesday, September 27. The event is for experienced yacht owners and charterers, and addresses practical questions on the topics of yacht chartering, buying and building.