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Benetti’s triumphant B.Now 67M
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A recent winner at Yacht Style Awards 2026, Benetti’s B.Now 67M series includes the lovely Lady Estey, which features the Italian shipyard’s popular Oasis Deck option and a stunning Sinot interior heavily influenced by an owner with a strong vision for his first new build.
Words: Julia Zaltzman; Photos: Breed Media / Benetti
In late April, Benetti’s B.Now 67M won the Superyacht 60-80m category at Yacht Style Awards 2026 in Singapore
When a shipyard launches a new yacht concept, it makes commercial sense to include a neutral interior that will appeal to the widest audience. Yet in a world where bespoke is king, ubiquitous beige sometimes falls wide of the mark.
Launched after Iryna, Lady Estey is the second Benetti B.Now 67M with Oasis Deck® and a strong example of what happens when an owner is intent on making tailor-made touches that go beyond mere upholstery and finishes.
In May, Lady Estey won the 500-1,499GT category at the 21st World Superyacht Awards in Venice
The exterior line of the entire B.Now family, which also includes 52M, 60M and 72M models, was developed by Benetti in collaboration with British design studio RWD. Lady Estey’s interior concept was penned by Dutch studio Sinot Yacht Architecture & Design and described as having a “beach house style and colour palette” featuring untreated, light materials.
However, the owner who stepped in at the start of the project had other ideas for his first-ever new build, drawing inspiration from a yacht he’d seen that featured high gloss materials and a moody, rich ambience. He wanted his own space with his own taste in a ‘Gatsby-esque’ style.
The owner’s private saloon showcases the owner’s ‘Gatsby’ interpretation of Sinot’s interior proposal
The challenge for Sinot was in sourcing materials and finishes that accommodated the owner’s taste while not straying too far from their original proposal. That said, the final monochrome design is quite the departure, using a selection of woods and marble that include sycamore, ebony, wenge, ziricote and macassar. The result is a semi-custom yacht with a full-custom interior.
WELCOMING OASIS
The B.Now 67M draws on Benetti’s expertise in building 100m-plus steel-hulled superyachts. Every level has been purposefully accounted for: the main deck is for guests; the upper deck is dedicated to the owner; the bridge deck is where the captain sleeps and works; the lower deck has the spa area aft and crew quarters forward; and the tank deck is for operational systems.
The upper deck or owner’s deck includes alfresco dining
It’s a well thought out layout with a clear distinction between spaces, allowing for guest privacy and smooth crew service.
The overall concept focuses on blurring the boundaries between inside and out, with the Oasis Deck – the star exterior feature of the B.Now family – bringing its usual wow factor. Two fold-down side terraces create large lounging areas with a built-in corner sofa port side and steps to the main deck aft starboard side. Only having steps on one side allows guests to make full use of the extended beam.
Like most B.Now models, Lady Estey features the Oasis Deck option with a large infinity pool and drop-down sides
The glass-fronted infinity pool features integrated sun loungers that sit below the waterline, and a retractable cover that transforms the area into a large, stepped terrace. The aft main deck totals more than 170sqm.
OWNER INPUT
RWD’s ‘beachside chic’ exterior is reflected in the outdoor furniture made by a Tuscan artisan. It’s further enhanced by the owner’s request for even more custom pools, including a spa pool on the hidden observation deck atop the yacht and, on the owner’s deck, a reflecting pool at the bow with a waterfall effect.
The owner’s pool is surrounded by seating and lounging areas
The owner, represented by Engage Maritime, took delivery of Lady Estey in early September 2025 and spent a week cruising the Mediterranean ahead of the 34th Monaco Yacht Show where the yacht made her international debut.
His requested changes range in scale and vision, though perhaps the most significant is his desire for “one harmonious melody” throughout the interior to ensure guest equality and consistency on every level.
On the main deck, the backlit quartz bar is a standout feature of the saloon
To achieve that, the design team homed in on three main areas – the main-deck saloon, the signature central staircase constructed in marble with a glass balustrade, and the owner’s stateroom – before translating those details to the rest of the yacht.
SALOON, STAIRCASE, STATEROOM
On the main deck, the focal point of the saloon is a polished black grand piano, one of many shiny black surfaces reflected in the mirrored ceiling. Initially smaller in size, the piano was later upgraded to a large Steinway and is connected to the yacht’s sound system. This required a rearrangement of the loose furniture, not to mention reinforcements in the floor.
The saloon includes a formal dining area
A large backlit quartz bar that attracts the eye sits forward of a custom dining table made from macassar and sycamore, and which conveniently divides into two separate tables. Cream soft furnishings underpin the owner’s love of dark and light tones, which is further enhanced by an assortment of sculpture and art scattered throughout the interior.
Arguably a fixed work of art is the tailor-made central staircase, which according to Benetti “marks a transition in style from the darker tones of the various guest areas to the lighter walls of the stair column”.
The custom rectangular elevator and marble staircase with glass balustrade
It’s finished in Calacatta white marble with a recurring metal motif. The textured glass balustrade was both complex to produce and tricky to handle but ensures light flows through the heart of the yacht.
Situated on the upper deck, the master suite is entered via a private lobby, with a desk area and private TV lounge. A black-and-white marble double en-suite includes a shower for him and a full-sized bath for her.
The vast owner’s suite includes a full-width bedroom with expansive views including through to the foredeck spa pool
The owner chose Nero Marquina marble for its intense dark colourway and didn’t want slabs with too many white veins, so Benetti spent time meticulously selecting each slab to ensure it fitted his specification.
Wall-mounted reading lamps either side of the bed in the style of twisted deer antlers were also specified by the owner to match the same ones the couple has at home. A fur bed throw and snakeskin linen underlines the opulence of the room, complete with a TV that descends from the ceiling.
The owner’s office is opposite a private TV room
The owner’s private lounge aft benefits from custom furniture designed by Sinot, including a coffee table, dining table and backlit onyx bar. It leads onto the aft deck, which deliberately has no crew access to guarantee full privacy.
THE THEME CONTINUES
Elsewhere dark wood boiserie panels and lacquered finishes drive home the interior’s contrasting tones, while the oak floors match the tone and plank width of the exterior decks to blur the lines between indoor and out. The owner mandated wide guest corridors with integrated handrails and an unusually wide entrance to the rectangular elevator to futureproof the yacht for wheelchair access.
The bridge deck has sofas, a dining table and a bar
Ensuring all six guest suites share a uniform design that’s finished to the same quality as the owner’s suite was another prerequisite. Each suite is dressed in white sycamore and has marble en-suites with heated floors and large picture windows that fill them with light.
The bridge deck has a much warmer feel, with leather, dark wood and teak flooring continued indoors from the aft area, where a large circular dining table with a ‘lazy Susan’ invites alfresco gatherings.
The observation deck is home to a circular spa pool
Crew areas are generous, with two crew messes and an industrial-sized galley, as the owners wanted to create a purpose-built space for meal preparation.
Other standout features include a full lower-deck gym and spa complete with sauna, hammam and treatment room. Both the relaxation room and ‘muscle room’ filled with Technogym equipment are accessed via the beach club.
The lower deck includes a spacious wellness area with a well-equipped gym, sauna, steam room and treatment room
And demand continues for the B.Now 67M with Oasis Deck, with a growing focus on eco-friendly technology. At Benetti’s Livorno shipyard, the first two units to feature hybrid propulsion were launched in the water in early 2026 and will be delivered later in the year. For Benetti, even the future is B.Now.
Note: This article first appeared in Yacht Style Issue 88


























