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Sunreef Lounge opens in Shanghai
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Francis Lapp, who founded Sunreef Yachts in 2002, attended the opening of the waterside Sunreef Lounge in Pudong.
Francis Lapp (second right) with his family and guests
Sunreef Yachts staged an entertainment-packed outdoor launch ceremony for the Sunreef Lounge in Shanghai, with the new location at the Sunch Yacht Club in Pudong marking a significant milestone in the brand’s global expansion.
Francis Lapp, who founded Sunreef Yachts in Poland in 2002, attended the opening of the Sunreef Lounge with his family. China-born Nina Lee Boudoul, Sunreef’s Asia-Pacific Director, was also among senior staff at the riverside event, which featured a dance troupe on stage.
The Sunreef Lounge in Shanghai marks the luxury catamaran builder’s second major new location in China, where late last year Lapp also attended the opening of the Sunreef Eco Club at the Citychamp Dartong Yacht Club in Fuzhou, almost 500 miles south of Shanghai.
The new Lounge in Shanghai is the latest example of Sunreef’s its growing presence in Asia, as well as its ongoing commitment to innovation and craftsmanship in luxury yachting.
“More than just a showroom, the Sunreef Lounge is a platform designed to foster meaningful connections and shape the future of luxury yachting in China,” the shipyard stated. “It serves as a meeting point for clients, partners and enthusiasts eager to explore the brand’s latest innovations and sustainable solutions in an immersive, refined setting.”
Sunreef has two shipyards in the northern Polish city of Gdansk and last year staged the official opening of its UAE production facility in Ras Al Khaimah, which is currently focused on producing the new line of Ultima powercats.
The Ultima 55, the line’s first model, had its world premiere at this year’s Dubai International Boat Show in March and the new Sunreef Lounge in Shanghai will include a focus on the popular new series.
“The Lounge will highlight Sunreef’s cutting-edge designs including the Sunreef Ultima line – a revolutionary concept blending speed, comfort and sustainability,” Sunreef added.
“With a focus on eco-conscious yachting, the Sunreef Lounge reflects the shipyard’s ambition to inspire a new generation of owners who seek both performance and responsibility. By merging its unique vision of luxury with local culture and sustainable values, Sunreef Yachts is setting the course for a bold and inspiring future in Asia.”
