Burgess will tout Wanda’s Sunseeker RUI HUA 2 in their new partnership

Burgess is a veteran yacht supplier based in the United Kingdom, with multiple offices worldwide, including New York, Sydney and Dubai, and is a specialist in yachts of over 30m.

The broker will work alongside Shanghai-based Wanda Yacht Management General Manager Leo Yang, who becomes Burgess’ Chief China Representative, collaborating with teams in Hong Kong, Singapore and Monaco.

A key part of the broker’s marketing platform will be Wanda’s 33m (108ft) Sunseeker RUI HUA 2, which is the first private superyacht available to cruise the Hangpu River and cruises past the famous Bund and Pudong skyline.

Wanda Group’s Leo Yang will oversee teams in Asia in his new role

In addition to becoming RUI HUA 2’s exclusive international marketing agent, Burgess will also become yachting partner for Club Reign, an elite membership club with operations in 10 top cities in China, all located within Wanda’s flagship hotels. 

Burgess’ Chairman in Asia, Jean-Marc Poullet, said he was delighted to partner with Wanda Group as the supplier is focused on building its presence in China.

Shanghai’s famous skyline is a draw for sailors on the RUI HUA 2

Leo Yang, who was Marketing Officer for China’s first America Cup challenge back in 2006, and has managed operations at Wanda for over a decade said the partnership was an exciting one at an exciting time for the industry. “Together we look forward to helping Chinese customers discover and enjoy the yachting lifestyle,” he said.

The Burgess in Asia boards the RUI HUA 2. Pictured are Mark Woodmansey, Head of Brokerage, Asia; Leo Yang, Chief Representative, Mainland China, Hwee Tiah, Head of Charter and Business Development and Jiyu Xie, Fleet Manager, Asia

Burgess started its operation in Asia in 2015 and now has offices in Hong Kong, Singapore, Thailand and Tokyo.

www.burgessyachts.com/en