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Aim Charters honoured for green credentials
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The Phuket-based charter company won Thailand’s most prestigious tourism accolade, the Kinnaree Award, at the 15th Thailand Tourism Awards.
Aim Charters with the Kinnaree Award
Having won Thailand’s most prestigious tourism accolade, the Kinnaree Award, at the 15th Thailand Tourism Awards, Aim Charters is set for its most successful year yet.
Her Royal Highness Princess Ubolratana Rajakanya Sirivadhana Barnavadi presented the Kinnaree Award to Aim Charters for its Phang Nga Twilight Sail programme, a two-day charter itinerary that showcases the natural beauty of Phang Nga Bay with an infusion of Thai cultural experiences.

Princess Ubolratana Rajakanya Sirivadhana Barnavadi presents the Kinnaree Award to ‘Umi’ Woranit Phutrakul
‘Umi’ Woranit Phutrakul, co-founder and Managing Director of Aim Charters, commented: “This award is not only a testament to our team’s dedication but also a promise to our guests. We remain committed to continuous innovation and excellence, striving to deliver the ultimate travel experiences while playing a key role in driving Thailand’s tourism industry toward a sustainable and high-quality international future.”
Founded in 2015, Aim Charters is managed by Umi and co-founder ‘Fern’ Natjira Deeprasert, the company’s CEO. In the last decade, the company has built up a portfolio with booking access to 60 charter yachts across Thailand, making over 500 charter bookings each year.
The Kinnaree Award was presented for Aim Charters’ Phang Nga Twilight Sail charter itinerary
Aim Charters owns eight of its charter vessels, the largest of which include 27m motoryacht Say Yes and 22m catamarans Phuket and Aqua. With its own dedicated private lounge inside the Royal Phuket Marina, Aim Charters has established its reputation as one of the country’s leading charter companies.
As well as hosting Thailand’s award-winning charter journeys, Aim Charters also boasts credentials as an eco-focused yachting business.
The 27m Say Yes is the largest charter yacht in the Aim Charters fleet
The company is officially certified with a level five STAR (Sustainable Tourism Acceleration Rating) rating, is accredited under the Thailand Tourism Standard quality benchmark and has received the official Carbon Neutral Event certification from the Thailand Greenhouse Gas Management Organization (TGO) for its Phang Nga Twilight Sail voyage.
“What makes us really stand out from other yacht brokers is that while most companies only focus on luxury, we’re taking real action for the ocean,” Umi said. “We aren’t just saying ‘we’re green’ – we have the official certification to prove it.”
Aim Charters’ peak charter season is from November to April, but the company also actively promotes bookings from May to October to allow guests to experience the Thai islands in greater depth during the quieter months.
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